Boscobel CEO Joyce Bosc Analyzes Top 100 GovCon Slogan Changes In Washington Technology
Originally appeared in Washington Technology on December 21, 2020 You can tell a lot about a government contractor’s market positioning from their slogan. And that’s how it’s supposed to work. Slogans and taglines are meant to convey the company’s brand to customers...
Any other year, we would be celebrating with you at an industry holiday party. But, of course, this isn’t a typical year. However, we couldn’t let the holidays begin without wishing you good health, laughter and perhaps even a few cocktails. As we close a year that...
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