Originally appeared in Washington Technology on December 21, 2020 You can tell a lot about a government contractor’s market positioning from their slogan. And that’s how it’s supposed to work. Slogans and taglines are meant to convey the company’s brand to customers...
Any other year, we would be celebrating with you at an industry holiday party. But, of course, this isn’t a typical year. However, we couldn’t let the holidays begin without wishing you good health, laughter and perhaps even a few cocktails. As we close a year that...
It’s been quite a year for government contractor mergers and acquisitions. Not at all the kind of year we expected, of course. But one that we’re moving through together (and apart). Following a deluge of deals in January and February, COVID-19 brought many business...
Leading GovCon PR firm shares advice from CEOs and industry influencers on how to use communications to achieve long-term success following mergers and acquisitions SILVER SPRING, Md., Oct. 14, 2020 – Boscobel Marketing Communications, a leading PR firm in the...
Like so many in the early days of the COVID-19 pandemic, the American Institute of Aeronautics and Astronautics cancelled member meetings scheduled for March and April. In early April, with no signs of the pandemic abating, the AIAA team needed a go/no-go decision for...