December is the Month for GovCon Pay for Play

Marketing directors and BD leaders, are you suddenly inundated by calls from media offering to do interviews with your executives? Does it seem too good to be true? You know that old saying… if it looks too good to be true, it usually is. Before you start scheduling...

New 2017 Data on Feds’ Media Habits

Last week, Market Connections presented the results from its Federal Media and Marketing Study (FMMS). In its 9th year, the research survey was able to reach a 3,000+ sample size of federal government customers who provided insights into their media consumption...

Execs on the Move – September 2017

Margaret Anderson joined Deloitte’s federal health practice as managing director. Former U.S. Air Force CIO Lt. Gen. William J. Bender was tapped by Leidos as a strategic account executive. Scott Briggs was appointed senior vice president of Belcan’s government...

What Makes a Top Social Media Post?

Twitter’s surprise announcement that they’re doubling the maximum number of characters in a tweet, from 140 to 280, got me thinking about top-performing social posts. We all know that some posts outperform others. But why? What goes into a top performing...