What Makes a Top Social Media Post?

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Twitter’s surprise announcement that they’re doubling the maximum number of characters in a tweet, from 140 to 280, got me thinking about top-performing social posts. We all know that some posts outperform others. But why? What goes into a top performing...

Contract Awards – August 2017

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FedBizBeat congratulates the following top government contractors on their hard-won contract awards in the month of August.   AECOM was awarded a potential five-year, $95 million contract for the U.S. Navy’s Environmental Restoration Program.   American...

Execs on the Move – August 2017

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FedBizBeat congratulates the following top GovCon executives on their new roles in August. John Avalos was hired as chief operating officer of services integrator SOS International LLC. Brad Calvin was appointed to executive vice president of global marketing at...

6 Ways to Get the Most out of Your Bylined Articles

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My summer reading list included catching up on some industry news, trends and best practices. It got me thinking about bylined articles. A number of GovCon media outlets publish contributed content from leaders in the industry. Writing a 600-word educational (not...

Transform Your Hidden Content into Powerful Case Studies

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Everyone loves a good story. Stories connect us to others and help to convey a sense of shared understanding. Companies with great stories are more memorable and more believable than companies with generic or impersonal messages. So, it surprises me how often I hear...