by Joyce Bosc | Washington Technology Concrete actions can move people from wariness to warm embrace A few years ago, the human resources staff of a large government contractor wanted to give a surprise welcome to a company the contractor had just acquired. Over the...
by Joyce Bosc | Washington Technology The time to start planning for scandal is now No matter how it happens, when any organization faces a crisis, it never ceases to amaze me how the wide array of poorly thought-out crisis communications efforts is publicly exposed...
In this episode (Part 4 of 4) of Government Contracting Weekly, Joyce Bosc, president of Boscobel Marketing Communications, weighs in on how government contractors can capture their “must win” by utilizing their four-legged...
by Joyce Bosc | SmartCEO It’s called a sense of urgency. If you’re in the client service business, you may already recognize the importance of doing business with a sense of urgency – especially in a down economy. If not, then it’s time for a wakeup call. In retail,...
by Joyce Bosc | Washington Technology For an M&A deal to work, special attention must be paid to communication strategies There is almost nothing more difficult than guiding employees through change – especially after something as significant as a merger or...