News: Articles
Service Contractor: What You Need to Know to Make Your GovCon M&A Comms Work
Despite the current economic climate, mergers and acquisitions (M&A) continue to be a strong strategy for corporate growth in the government services community. Even though the multiples may not be skyrocketing, the contracting industry is performing…
Washington Business Journal: Business Developers Make the Most of GovCon Marketing
What a year this has been! Writing this column has given me the unique opportunity to examine some of my own best-practices advice for the business-to-government market. I hope you have also learned a few useful tips to strengthen your B2G programs and that…
Washington Business Journal: Good PR Can Immediately Boost Your GovCon Brand This Year
In any market, public relations comes down to this: mastering communications between an organization and its key publics to build, manage and sustain an accurate image. Often, media outlets are used to channel these communications to large numbers of people…
WashingtonExec: How These 6 Secrets Can Make Your GovCon Game Better
WashingtonExec reached out to area executives to gain insight and share local “secrets to success” stories. Joyce Bosc, President and CEO of Boscobel Marketing Communications, credits what she learned as a young athlete to her success in business. Joyce Bosc: Thanks...