Executive Tips

Executive Tips are for all GovCon executives. From the latest on social media marketing and content creation, to SEO predictions and utilizing Facebook for GovCons, our tips capture industry buzz and rules-of-thumb.

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How to Conduct Powerful Customer Surveys

We're all customer-focused. We shape our product and service offerings with government customers in mind. We build processes to ensure on-time delivery of contracted deliverables. Some organizations, though, excel at customer intimacy. They turn satisfied contacts...

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What Makes a Top Social Media Post?

Twitter's surprise announcement that they're doubling the maximum number of characters in a tweet, from 140 to 280, got me thinking about top-performing social posts. We all know that some posts outperform others. But why? What goes into a top performing post? After...

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