FedBizBeat - A B2G Blog for Business and Government

FedBizBeat is our B2G blog, dedicated to providing government contractors with the latest news and information in government and industry. It is also the source for updates regarding executive leadership, content marketing, contract wins and more.

How to Market in a Mature Federal Marketplace

How to Market in a Mature Federal Marketplace

Last week, I had the pleasure of joining Market Connections’ President Aaron Heffron for a webinar on Differentiation in a Crowded Marketplace. A look at some of the top government contractors’ cybersecurity services web pages (language, colors, fonts, imagery)...

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How to Make Your Website Reporter-Friendly

How to Make Your Website Reporter-Friendly

I’ve had the pleasure of working with many editors and journalists over the years. I’m always impressed with reporters who dig behind the headline of a story. Their job is tougher than it once was. They have a 24/7 digital news cycle. Industry surveys confirm that...

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Top 5 Social Media Tools for Marketers

Top 5 Social Media Tools for Marketers

There are a lot of social media tools in the market. Whether you’re a GovCon or government agency marketer, social media tools can help you draft and schedule content, engage with your community, analyze your posts and much more. I always enjoy researching and keeping...

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5 Fundamentals for a Fantastic Conference This Year

5 Fundamentals for a Fantastic Conference This Year

Spring! It’s filled with the promise of a rich and colorful season. It’s also a reminder that industry conferences and events are ramping up, with their own potential for growing customer relationships and elevating industry visibility. I’m delighted to learn that,...

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