Launching a new product, service or company can be a daunting task. Even with the new social media tools we have, there is still so much to do.
Now that your team has identified a need and developed an excellent solution, it’s time to turn your attention, literally, to “going to market,” which can feel as though you are about to enter a big city for the first time. It’s noisy, full of competitors and lacking allies.
Boscobel has done dozens of new product and new company launches and we can be your best ally. A properly planned and executed launch marketing and communications plan is a valuable long-term investment. It’s your roadmap to keep you, your team and your budget on track.
- Launch communications plan
- Employee communications
- Customer communications
- Brand identities, logos and standards
- Messaging platforms
- Website design and development
- Collateral materials
- Print, online and radio advertising
- PR and social media
- Employee events
- Media events